Building a movement to reverse systemic racism in Los Angeles

Ocean & Mountain led the communication strategy, media relations and social media, in collaboration with VPE Tradigital Communications, for the launch of the newly formed Committee for Greater LA and their landmark “No Going Back” Report. We produced the project messaging, media briefings, and collaborated on the naming and creative direction of the report and social media content. A collaboration with USC & UCLA, the report highlighted widespread evidence of systemic racism and was widely praised among leading media outlets and civic leaders as a sweeping policy blueprint for system change.